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MFAA Prosper : Mortgage and Finance Brief 11
32 | Mor tgage & Finance brief Events Differentiate yourself in a tight market by nominating yourself, a colleague or your business for the 2012 MFAA Excellence Awards. Words Marisa Ashworth As everyone knows, we’re dealing with tough market conditions at the moment. Australian consumers are saving more than they have in a long time, meaning the property market has slowed. Therefore, it’s more important to stand out from the crowd than ever before. But what’s the secret to doing this? One way is to get involved with the 2012 MFAA Excellence Awa rds. Year after year, our finalists and winners say the added cred ibility of being recognised as a high performer has driven more customers to their door, leading to an uplift in revenue and increased awareness throughout the community. So get your entry in today – who knows where it could lead? “ The award confirmed the commitment and professionalism my office provides to our clients,” says Karen Le Comte, Mortgage Broker of the Year in 2010. “ We promoted the award with our clients, business partners and local community - which has generated an exceptional amount of quality business.” In some cases, finalists and winners have received exposure throughout local and metropolitan media that is valued at several thousand dollars. The MFAA does a lot of work to promote each finalist and winner with local and trade media, using a targeted list that captures all the publications within the businesses’ geographic area. You cannot put a price on what this promotion can do for your reputation. Priceless exposure for your business Reach for the stars Karen Le Comte, Mortgage Broker of the Year 2010. “The Award generated an exceptional amount of quality business.”
Mortgage and Finance Brief 10
Mortgage and Finance Brief 12